One of the easiest and quickest ways to make money online is
by acquiring resale rights products and selling them on to a
target market. However in most instances many people find
that there are also many other people selling these same
products, and so they subsequently fail to generate any real
profits from resale rights products because the competition
is so stiff. So how can you outsell your competition?
Well one of the most important factors in determining how
much money you can generate is the actual product itself. Be
very selective in choosing which resale rights products you
are going to promote. For optimum profits you ideally want
to find fresh and innovative products that have just been
released and have therefore not yet reached saturation
point. That's not to say you can't do well from promoting
older products, because you can if they are of good quality,
and have not yet been heavily promoted.
Another thing you should do is to actually get to know the
product yourself before you start selling it, to ensure it
is of a high quality. Promoting poor quality products will
only damage your reputation in the long run.
Once you've found a quality product, you should then aim to
create your own unique selling angle, so your offer stands
out from your competition.
One way of doing this is by creating your own sales page for
the product. Many people simply upload the sales page that
came with the product, and start driving traffic to that
page. However, this is what most other resellers are doing
as well, so by creating your own sales copy, that is ideally
better than the original copy, you can easily make more
sales than your rivals.
Not only can you use your own sales copy, but you can also
add your own unique bonuses to the product. These should
complement the product you are selling. For example, if you
were selling an ebook on SEO, then to make your offer stand
out, you could also add other SEO-related ebooks or software
that you have the rights to, as additional bonuses.
Other bonuses that work well are things like training
videos, that you can easily compile nowadays, that will help
the buyer use the product that they have purchased, or a
personal consultation from yourself, if the price of the
product is high enough to make this worthwhile.
Similarly another way of adding value to a basic resale
rights product is by compiling the product with other
related resale rights products, and coming up with a new
package of products (that only you are selling). For
example, going back to the SEO ebook, you could add
additional bonuses as I've already mentioned, but
alternatively you could create an entirely new product by
creating a compendium of SEO-related products. This is a
highly effective way of outselling your competitors.
Whatever your sales angle, the key to success with resale
rights products is to be different, and to make your offer
stand out by adding value to the product. Many resellers try
and compete on price, which only leads to more and more
people lowering the price and devaluing the product, until
it inevitably ends up on eBay for $0.99.
If you compete on value, you can maintain a higher price by
adding value to the product, using the methods I've already
discussed, and therefore generate a lot more profits than
your competitors because your target market will be more
inclined to buy from you.
by acquiring resale rights products and selling them on to a
target market. However in most instances many people find
that there are also many other people selling these same
products, and so they subsequently fail to generate any real
profits from resale rights products because the competition
is so stiff. So how can you outsell your competition?
Well one of the most important factors in determining how
much money you can generate is the actual product itself. Be
very selective in choosing which resale rights products you
are going to promote. For optimum profits you ideally want
to find fresh and innovative products that have just been
released and have therefore not yet reached saturation
point. That's not to say you can't do well from promoting
older products, because you can if they are of good quality,
and have not yet been heavily promoted.
Another thing you should do is to actually get to know the
product yourself before you start selling it, to ensure it
is of a high quality. Promoting poor quality products will
only damage your reputation in the long run.
Once you've found a quality product, you should then aim to
create your own unique selling angle, so your offer stands
out from your competition.
One way of doing this is by creating your own sales page for
the product. Many people simply upload the sales page that
came with the product, and start driving traffic to that
page. However, this is what most other resellers are doing
as well, so by creating your own sales copy, that is ideally
better than the original copy, you can easily make more
sales than your rivals.
Not only can you use your own sales copy, but you can also
add your own unique bonuses to the product. These should
complement the product you are selling. For example, if you
were selling an ebook on SEO, then to make your offer stand
out, you could also add other SEO-related ebooks or software
that you have the rights to, as additional bonuses.
Other bonuses that work well are things like training
videos, that you can easily compile nowadays, that will help
the buyer use the product that they have purchased, or a
personal consultation from yourself, if the price of the
product is high enough to make this worthwhile.
Similarly another way of adding value to a basic resale
rights product is by compiling the product with other
related resale rights products, and coming up with a new
package of products (that only you are selling). For
example, going back to the SEO ebook, you could add
additional bonuses as I've already mentioned, but
alternatively you could create an entirely new product by
creating a compendium of SEO-related products. This is a
highly effective way of outselling your competitors.
Whatever your sales angle, the key to success with resale
rights products is to be different, and to make your offer
stand out by adding value to the product. Many resellers try
and compete on price, which only leads to more and more
people lowering the price and devaluing the product, until
it inevitably ends up on eBay for $0.99.
If you compete on value, you can maintain a higher price by
adding value to the product, using the methods I've already
discussed, and therefore generate a lot more profits than
your competitors because your target market will be more
inclined to buy from you.
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